The Beauty Holder believes in a world where everyone feels empowered to embrace their unique beauty. That’s why I provide bespoke skincare and makeup solutions tailored to you.

My services are inclusive and welcoming to all; men, women, and individuals across the queer, trans, and drag communities. No matter your budget or how much time you have, I’m here to show you that achieving your best skin and makeup is always possible. Looking good and feeling confident doesn’t have to come with a high price tag.

My Mission

The Beauty Holder was founded to cut through the overwhelming choices and decision fatigue of today’s beauty and skincare industry. Backed by six years of experience in product development and fuelled by a passion for beauty, The Beauty Holder is dedicated to helping everyone feel their most confident and radiant self.


What I Do

I’m here to educate and empower. From helping you choose the right skincare and makeup products to teaching you how to apply them effectively, my goal is to simplify beauty. I focus on products that truly work and steer clear of overhyped fads with no real benefits. Together, we’ll build a routine that supports your unique needs and enhances your natural beauty.

My Beauty Story

My beauty journey began in my 20s, working as a product developer for brands like Bamford and Beauty Pie. My days were filled with; researching trends, experimenting with formulations, studying ingredient lists, and designing packaging. I also had the incredible opportunity to attend beauty industry events, where I connected with people, listened to their concerns, and recommended products that could help them feel more confident. This quickly became my favourite part of the job and led me to train as a makeup artist, combining my knowledge of formulations with hands-on artistry. From this, The Beauty Holder was born.

I’ve experienced my fair share of skincare struggles—acne, blocked pores, and comedones. Through research, facials, and trial and error, I’ve found a routine that works for me. While my skin still has its off days, I’ve learned to manage them as part of my journey.

When it comes to makeup, I’ve discovered the shades and textures that suit my skin tone, hair, and eye color, embracing a natural, effortless approach. Now, I’m here to help you find simple, effective solutions tailored to your lifestyle, so you feel radiant and confident every day.

Services

Not sure which package is right for you? Book a free 15-minute consultation, and we’ll explore the best fit for your beauty goals.*

*All consultations are carried out through Google Meet

  • Is your skin in need of a revival? This bespoke skincare package is here to bring your glow back. Thoughtfully designed to support your skin and enhance its natural radiance, it’s tailored to your unique needs, skin type, and preferences.

    • 15-Minute Initial Call

    • 45-Minute Follow-Up Session

    • Customised Skincare Routine & Plan

    • Curated Shopping List

    • Expert Guidance & Top Industry Tips

    • x2 Progress Check-Ins

    *Upon booking, you’ll need to complete a pre-consultation form

  • Looking for a makeup masterclass? This bespoke makeup package is perfect for creating looks for any occasion. Ideal for makeup beginners or those seeking fresh inspiration. Each look is thoughtfully designed to enhance your natural beauty, unique features, skin tone, and personal style.

    • 20-Minute Initial Call

    • 1-Hour Follow-Up Session

    • A Customised Makeup Look

    • Step-by-step guidance

    • Curated Shopping List

    • Expert Guidance & Top Industry Tips

    (+ £40 per additional look)

    *Upon booking, you'll need to complete a pre-consultation form

  • Revive Your Skin & Master Your Makeup

    Feel confident, radiant, and ready for anything with this all-in-one package!

    • 30-Minute Initial Call

    • 1 Hour 30-Minute Follow-Up Session

    • Customised Skincare Routine & Plan

    • Customised Makeup Look

    • Curated Shopping List

    • Expert Guidance & Top Industry Tips

    • One-on-one makeup masterclass

    • x2 Progress Check-Ins

    (+ £40 per additional makeup look)

    *Upon booking, you'll need to complete a pre-consultation form